With the development of information technology, there are many more earning opportunities. If you organize your own online store, you can earn income without leaving your home. How do I sell things over the Internet? Even with a minimum capital, nothing is easier. The main thing is to find the target audience, to correctly approach the issue of communication with potential buyers.

Why is it worth selling things over the Internet?

Before you start thinking about how to sell things over the Internet, it is worth understanding whether there is a desire to do just such a business. It should be remembered that any job requires perseverance and patience. You will have to communicate with a variety of people. Sometimes you have to find an approach even to not the most pleasant customers. If such difficulties do not stop a potential businessman, then only benefit awaits him in the future.

Firstly, it is possible to offer products to a wider target audience via the Internet. Where can you sell things in real life? Only in the market or in the store. This means that only people passing by will see the product. The World Wide Web gives much more opportunities. Many promoted online stores were organized in the provinces, and their owners began their careers sitting at their home computers.

What are the best things to sell?

The sale of clothing and footwear on the Internet is in high demand today. This is due to the fact that in online stores, as a rule, products are offered at a reduced cost. But it should be borne in mind that men are more practical. They won't buy jeans or a shirt without trying them on. It is easier for them to overpay, but to be sure that the product is perfect. Products for women and children are sold much faster on the Internet.

What kind of things to sell? First of all, you should pay attention to the seasonality. Nobody will buy T-shirts and T-shirts in winter and down jackets in summer. Before selling things over the Internet, you should draw up a competent business plan. It is important to understand when sales will start. Based on this, it is worth purchasing a product. You can start selling summer clothes in mid-April, and winter clothes closer to October.

Practice shows that much more can be earned from clothing and footwear for children. Firstly, babies grow quickly, and parents have to regularly update their children’s wardrobe, and this can be done more profitably via the Internet. Secondly, moms and dads strive to dress kids really fashionably. A salesperson who has everything in order with taste will be able to make good money.

Where to sell things?

There are several options for organizing online sales. Those who are just starting such a business should pay attention to social media. You can create commercial pages here absolutely free. But it should be borne in mind that the owners of sites such as Odnoklassniki or VKontakte do not welcome the organization of online sales with their help. Accounts are often blocked. Therefore, it is worth creating several profiles at once in advance.

Another option is electronic bulletin boards. You can also start selling here for free. It is worth choosing resources that offer rating systems. As the indicators grow, the number of buyers will increase. In addition, on such sites, as a rule, buyers can leave reviews.

Those who have already tried their hand at online sales and realized that they succeed in doing such a job perfectly should not delay organizing their own online store. It is not recommended to skimp on this issue. It is better to entrust the creation and promotion of your own website to a professional web studio. The costs will pay off quickly.

Photo preparation

How to quickly sell things? Everything is very simple! All you have to do is present the product in a favorable light. These are photographs that will be posted on a bulletin board or in your own online store. Of course, it is much better if the product is filmed with a professional camera. But even with a smartphone, you can take good pictures. When it comes to clothing, you should get a mannequin. The product will look even better on a live model. You can ask someone you know to pose.

The background of the shooting also matters. If there is no suitable place in the room, it is better to photograph the product outdoors. Shoe models will look beautiful, for example, on green grass. It is recommended to remove the product from several angles at once so that the buyer can view it from all sides. We must not forget to make inscriptions under the photo. How to quickly sell things on the web? It is necessary to provide the potential buyer with the most complete information (available sizes, seasonality, possible defects).

Marketing and advertising

The adage "water does not flow under a lying stone" can also be attributed to the sales sphere. If you don't advertise the product and don't come up with interesting promotions to attract customers, you won't be able to make money. How to submit things? You need to declare yourself! At the initial stage, you will have to spend on advertising in in social networks... All message boards also offer paid promotion. You will have to spend money to earn a good reputation. And in the future, word of mouth will work, but on condition that a really high-quality product is offered at a democratic price.

Various promotions will also help to increase sales. For example, every third item you buy can offer free shipping. Or you could run a sale every Friday with discounted items. People who buy the item for the promotion will want to cooperate with the store in the future.

How much to wind up?

In this matter, it is worth choosing a middle ground. Most offline stores set the markup at 100%. That is, if the item in the purchase costs 200 rubles, then the retail price will be 400 rubles. This is justified, since you have to pay rent. Prices on the Internet are often much lower. The markup usually does not rise above 60%. And some sellers set a minimum price (add no more than 20%) and thereby increase sales significantly. You can make great money not due to the difference between wholesale and retail prices, but due to sales volumes.

Things are a little different with branded items. For those who have decided to occupy this market segment, it is undesirable to set a minimum price for a product. Customers will decide that they are being offered a fake and will no longer want to return to the store.

What things can you sell online? Variety! There is always a buyer for every product. But the price must be appropriate. So, no one will buy natural fur coat for 5,000 rubles or a jersey made in China, for 10,000 rubles.

Buyer Feedback

To increase the number of sales, it is worth communicating with potential buyers correctly, answering any questions that arise. The larger the volume of products offered, the more time you will have to devote to business. If you already have your own online store, it is worth creating a feedback window through which the buyer can find out all the necessary information from the sales manager. The process should be automated as much as possible. It is advisable to connect SMS notifications that will notify you of the arrival of new messages on the site.

Buyers need to create the most convenient conditions. It is recommended to purchase multiple numbers mobile phones so that the customer can call within their own operator. In addition, it is advisable to offer several payment options for the product. The more extensive the service, the faster the number of buyers will grow.

How to register an online store?

How To Sell Things Online? In order for the business to bring maximum income and minimum problems, everything should be formalized. This can be done not immediately, but several months after the start. It is worth making sure that the business is going really well and will continue to grow. Most of the entrepreneurs who sell things over the Internet operate on a flat tax. Paperwork will not take much time. The financial costs will also be small. At the same time, it will be possible to avoid fines for illegal trade.

Once a quarter, you will have to submit an income tax return. For those who do not understand the nuances, it is better to entrust this work to an accountant. It is better to pay for the services of a professional than to pay the fine again.

How to earn more?

To get even more income, you should think about opening a real store in your own city. It can be a showroom where everyone can come and see the offered product. A potential customer will want to come to a real store only once. In the future, he will only buy things online if the products are good quality. In addition, it should be borne in mind that there are still people who are not friendly with computer technology and do not know how to use the capabilities of the World Wide Web.

You can make good money on Internet sales. One has only to delve into all the nuances, know how to sell things, study the market, see what products are already on offer in the selected segment. To take a favorable position, it is worth offering even more convenient conditions for a potential buyer. And, of course, you need to love what you do.

Many people think about how to start their own business without starting capital - it is scary to take a loan, and there is not enough own funds even to open a small store.

The way out in this situation can be selling clothes at home. This type of business can be started by purchasing one bag of drain or by typing just one batch of clothes for the minimum amount in the showroom. In practice, some people become so fond of this type of business that they later prefer it to a traditional retail store.

It is also not uncommon for store owners, tired of the worries associated with supporting this type of trade, to start selling clothes at home. According to one of these entrepreneurs, Rosa, while she was buying goods remotely and there were a lot of defects in the bags, the trade in the store was not going very well. Tired of such "pigs in a poke", Rosa closed the store and started selling houses:

"I come on the day of delivery, take in bags-3 at once and in 2-3 days I sell almost to zero, I distribute the leftovers to everyone without regret. The profit is obvious and no headaches!" - says Rosa.

Who will go there?

As with traditional trade, there are two possibilities to attract buyers: at very low prices, or to offer something that no one has offered them until now. The first way is a dead end: people will constantly want lower and lower prices, and in the end they may go to someone who can offer them this. The second way is more promising: you will not only be more competitive, but you will also be able to sell the product at a higher profit.

What is meant by the phrase "Offer something that is not found anywhere else"? No, we are not talking about some kind of exclusive clothing, although this is partly true. What you can oppose to competitors is your experience in consulting in the choice of clothes; that is, you can become an image stylist for clients. When people see that their acquaintances admire the clothes they buy from you, they will become your regular customers and start recommending you to everyone they know. Therefore, if you feel that you are ready to open your own “boutique at home”, this is the way for you.

Do not remind you that you will have to constantly improve your professional skills - be aware of fashion trends and know at least a little the history of fashion; monitor clothing and fashion media. Moreover, in order to improve the quality of work with clients, you will also have to become a bit of a psychologist, like a personal hairdresser. But believe me, it will pay off with interest.

Remember that the best appraisal of your work is when your clients' acquaintances ask for your phone.

What to sell?

Selling clothes at home can make the same mistakes as selling stock at a retail store. But working independently at home, you have a serious advantage: you can quickly find out the needs of each of your clients. At the very first purchase of goods, we recommend adhering to the following rules:

1. List your prospective clients.
2. Find out which of them is interested in clothes, what style they prefer, etc.
3. If possible, try to find out if they are planning to purchase any wardrobe items right now - maybe someone wants to buy jeans, and someone needs a coat. Remember their needs whenever you buy a product.
4. While trade turnover is low, it is better to buy clothes in showrooms and watch almost every thing with your hands - otherwise there will be a lot of leftovers. In addition, many wholesalers have the option of returning unsold goods, which is very convenient when trading at home. Later, with an increase in turnover, it becomes more profitable to purchase in bags, although it makes sense to look through the bags at the initial stage, remembering your list of necessary goods. In some cases, when good sale 4-5 items can immediately recoup the entire purchased batch.
5. It is necessary, as in the case of store trade, to keep track of new arrivals in showrooms and quickly keep up with them - this is one of the key moments of a successful purchase.
6. It is better not to overstate the prices, especially at the beginning of the activity, because now you can buy almost any thing very cheaply, if it is not some kind of super-exclusive. Over time, when people understand that you are not just selling clothes, but also giving professional advice on the formation of your own image, they will be ready to pay much more for things.
7. Do not throw away your clothing packaging! When selling things, put them in their "native" package.
8. Ideally, you need to buy a product without focusing on specific customers, but with spare options: for example, if you know that one potential client wants a 52 size cashmere coat, and you saw such a coat in the showroom, then first think carefully about taking it or no, if there are no ladies with that size among your other regular customers. In case of client refusal, you need to understand whether you can sell this coat to someone else. As mentioned above, when purchasing in a showroom, this is easier - the product can always be returned.

Where to hang

Despite the fact that the cost of equipment when selling at home is significantly lower than in a store, nevertheless, they are still there.

According to stockbiz, it is best to equip a home showroom with one or two clothing racks, two nice large full-length mirrors at an angle to each other, and a bright lamp with soft natural light. It is better to take the lamps the same as those used in branded clothing stores.

It is better to make the equipment mobile - so it can be moved when you are not trading.

All clothing should hang on a hanger. Buy the required number of hangers, better than wooden ones - they do not bend under the weight of things and look "more solid" than plastic ones. Create a kind of "boutique" - do not show or offer people crumpled clothes, buy a steamer to bring things into a presentation. All of these techniques will allow you to sell clothes for more.

Don't forget to get your clothes covers. This will protect both your clothes and you from excess dust. The clothes themselves are best kept in a closed cabinet.

Carry your money

As in any trade, there are enough difficulties here. And a significant part of them when selling at home is associated with personal relationships with customers - they become those with whom you were recently in friendly relations... But if people enter the store of their own free will, then when you work from home, at first you will have to actively invite people to your place, and not everyone will be ready for this. And those who come will expect some special treatment.

According to one of the owners of a home-based business, all her friends are trying to buy a thing with the maximum discount or even on credit.

“As a result, they don’t give it back for months. And friends are generally afraid to come to me and buy - otherwise I’ll get rich. If you want to lose a friend, then give him a loan ...”

And there are a lot of such situations. According to another entrepreneur -

"When selling at home, as I know, borrowing is a regularity. And with money, as they say, we will buy in the store. ..."

Here, everyone must decide for themselves how to behave in such situations. But if you decide to start selling clothes at home, you need to be ready for this. Anna advises:

“Apparently, it's really possible to sell to those people with whom it is possible to keep your distance. knows how to honestly lie)))) "

Allergies don't belong here

People with household allergies should not be allowed to sell clothes at home. At all.

Invisible dust always flies from any clothes. Most entrepreneurs who deal with clothes will confirm that after a long time working with clothes, unpleasant sensations often arise: itching in the nose, frequent sneezing. Therefore, unfortunately, for those who are allergic, especially to dust, the path to this business is closed. Because health is more important.

In order to minimize the amount of dust at home, we recommend using clothes covers and, if possible, storing them in a separate closet.

But clothing is not the only source of trouble in home commerce. As Polina notes, one of the entrepreneurs:

"You must be prepared that people will come sick and bring children with snot. And buyers who have already visited and know your address can come without a call."

Rosa disagrees with her:

"No one has ever come to me without a call or warning. I think you shouldn't be afraid of this. And snotty children don't scare me)) patients can walk on the playground and in the sandbox. ... In an extreme case, dad can follow the child watch while you're busy) ".

IP or not IP? Is it worth registering with the tax

According to some, there is no point in registering: it is a stretch, but trading at home can be called the sale of personal belongings by an individual.

But this is all for the time being, for the time being. And in order not to feel like a deceiver, it is still worth registering as an entrepreneur: at least in order to replenish your pension savings... Again, we should not forget about the promises to reduce the tax burden for self-employed citizens.

Well, it's corny - it's calmer.

High technologies in everyday life

The further, the more and more often you can see successful examples of home trading using the Internet. Having even minimal skills in using a computer and a digital camera, you can take photographs of sold clothes and post them on photo hosting sites, in a group on social networks. Having a smartphone will also help you - the Yula and Instagram applications give you a lot of opportunities for doing business: photographed - posted - sold.

Those who are very familiar with the Internet can even create a separate site - if time and skills permit. Here it is already more convenient for someone.

Total

Selling clothes at home - good way try your hand at trading, get entrepreneurial skills and, with the right business, accumulate initial capital to open something more. If you are not afraid of difficulties and you are ready to learn from your own experience - go for it!

"We also started with the same mix." at home". We just phoned all our acquaintances, and then the acquaintances of our acquaintances went. ;-) As a result, in a month we collected funds for a shop. We did not use the Internet for these purposes, probably we had enough acquaintances ... store.

Anna, entrepreneur.

Almost three weeks ago, PUBG Corporation added a case called "Aviator" to PlayerUnknown's Battlegrounds, which contains 15 items of clothing. The developers have also introduced an indefinite restriction on the sale of items from this chest. Today they announced the date when this restriction will be lifted: it remains to wait until next week.

Hello everyone,

Many of you were surprised that the contents of the Aviator Crate, released on May 16, still cannot be sold on the Steam Marketplace. We plan to lift the ban on the sale of items from the Aviator box on June 14 at 06:00 Moscow time.

Items from previous chests (eg Equinox) could not be sold for a shorter amount of time, however, we found that this led to market abuse - especially in the form of inflated prices for rare items. We believe that the introduction of a longer sales restriction will help alleviate this problem.

Thanks for understanding! We'll keep you updated with updates as we improve our trading system.

I'll see you on the battlefield
PUBG Development Team

Recall that at the beginning of last month, the developers turned off the ability to exchange items from PlayerUnknown's Battlegrounds. In the official announcement, it was said that this was just a temporary limitation, but after four weeks the developers did not remove it and did not return to this topic anymore.

V modern world new products come to the market every minute. It is not for nothing that the XXI century has been called the “era of consumption” - people are constantly buying and selling something. If you live in a city, then, most likely, you are not alien to the desire to update things or a car, replacing the old and boring with a new one. So why not make money on it? The Avito website provides such an opportunity for everyone, and you can read about how to quickly sell your goods on it in this article.

Advantages of selling on "Avito"

Nowadays, the phrase from the famous cartoon "In order to buy something unnecessary, you must first sell something unnecessary" takes on a new meaning. You want to buy a new car, but before that you need to sell the old one. Or looked after yourself new model smartphone, but why do you need two then? Or appeared in the store new collection clothes, and the closet is no longer closed? It is in such cases that intermediary sites for the sale of things come to the rescue.

You can find a lot of such companies, so why exactly Avito? There are many reasons for this. The company entered the market in 2007. The site was originally conceived as an analogue of Ebay, but its creator quickly realized that you couldn't get very far at auctions. Therefore, since 2009, "Avito" began to position itself as a site with ads for the resale of things. Now it is one of the most visited sites on the Runet. Thousands of people sell goods there every day. And where, if not to him, to turn your attention when selling equipment, cars and clothes. Avito will help you to do this simply, quickly and efficiently. But the amount of time you spend waiting for buyers directly depends on how correctly you have designed the text and ad settings. How to quickly sell a product on Avito?

How to write an ad correctly

The mistake many newcomers to sales make is to underestimate the importance of ad copy. However, not only the time of sale, but also its price will depend on how attractively the product is described. It is better to spend an extra 20 minutes and write a good text than then explain everything a hundred times to every person who called you. What needs to be done in order to quickly sell on Avito?

1. Before selling an item, you must first carefully inspect it for possible damage. Maybe it lay for a long time on the far shelf of the closet and you will have to explain for a long time where the crack on the glass of the smartphone came from. It will also be superfluous to collect all the receipts and documents that you have left after purchasing it.
2. Correct product pricing is also very important. Look at things of a similar category on Avito and correlate them with the quality of your product. But the final cost also depends on how urgently you need to sell the item. The faster, the lower the price.
3. Take a photo of the item in in the best possible way... If you sell clothes, be sure to ask someone to "pose" in them for a photo. If you want to get rid of your car, wash and clean it. The visual component is very important for a successful sale.
4. After you go to "Avito" and click the "Submit ad" button, select the correct section. Products that are in the wrong category are simply rejected by the moderators.
5. Come up with a capacious and engaging headline. The rule is similar to writing a book: a good title is already 50% success. Among thousands of identical products, people need to "catch" their eyes on something in order to open a link. The name should contain the type of product and some characteristics. For example, instead of "Used jacket" you can write "Very warm woolen sweater". Simple but succinct phrases immediately attract the eye of buyers.

If you have correctly made an ad, but there are still no calls and no, and the money is needed urgently, then do not despair. There are several ways to quickly sell on Avito. How? There are a few tricks for this:

• Reduce the price little by little. If no one wants to buy your thing or equipment, reduce their cost by 100 rubles. In the search column, they will be displayed with a discount, which will attract new customers.
• Call to action. It is not enough to indicate the parameters of the thing: add at the end of the ad something like "Call us, the sale is relevant only until the 27th." This makes it more likely that someone will call you.
• Leave the opportunity to contact you not only by phone number. Modern people are not very fond of talking to strangers on the phone. It is much more comfortable for many to write a message on the site. Avito provides this service free of charge: the main thing is not to forget to look through your personal account in time.
• Observe the seasonality. How to sell faster on Avito? Nobody canceled the tricks. Sell ​​winter merchandise in December or November. Then you can sell at a higher price.

How to take a good product photo

Most of all clothes and shoes are sold on "Avito". Because of the high competition, this type of second hand is the worst selling item. But how to sell clothes faster at Avito? Take a good photo! The 2003 "soap dish" is not suitable for this. Take a high-quality photo with a smartphone with a good camera or an inexpensive DSLR. Believe me, such photos stand out from the general gray mass.

How to write marketing text

Besides a good and eye-catching headline, writing quality copy is also a very important task. Whole lectures can be read about how to sell shoes on Avito quickly. But you try not to embarrass your readers with too long headlines and characteristics copied from the web. It will be better if the description is written from the heart. Tell us honestly about the advantages, smooth out the disadvantages a little. Be sure to include the reason for the sale. It is better to break the text itself into small paragraphs with subheadings, which will indicate the title, parameters, state and other important details. Write in a simple and accessible way, in your own words.

Free or paid sale

Most of the ads on the Avito website are free. However, there are certain limitations. In some cities and in certain areas, the submission of free ads may be limited to 1-3 ads. This is not due to the greed of the site, but to the increased number of stores, which literally flooded the site with their recurring products. What are the advantages of paid sale?

• Your ad will be visible at the top of the page.
• More users will see the product.
• They will buy it faster.

It makes sense to use paid services when selling expensive items: cars or real estate. If you have your own store, then you will most likely need this option too. How to sell a fur coat on Avito quickly? Take advantage of the VIP ad. In other cases, the standard placement will suffice.

How to make money selling things

Now there are many ways to make money on the Internet. On Avito, you can also organize your own small income and even build a business. How to make money on this platform?

• Use for its intended purpose. Everyone understands that it is more profitable to sell things, and not throw them away. Maybe an unnecessary door in your mind is very suitable for another person. Put all the extra trash on "Avito" - and you will earn money and free up space.
• Resell - yes, this is not a completely honest business, but it is very effective. At least once a day, goods appear on the site at 1.5-2 times lower than usual. If you manage to buy such a thing, you can resell it with 50 or even 100% profit.
• Buy in the summer - sell in the winter. If you have some money to spare, you can invest it in a seasonal product. For example, having bought a motorcycle in December and repaired it a little, you can sell it in May at several times more expensive. There are few such product categories, but enough to make money.

What goods can be sold the fastest on Avito

You can sell everything on Avito, but not every item on display is bought. To find out how to quickly sell on Avito, you first need to highlight the most popular product categories:

• Technique: computers, laptops, tablets. Things from top manufacturers are in particular demand.
• Household appliances: microwave ovens, small refrigerators, multicooker. Such products are always in demand and popularity.
• Baby products: strollers, cribs, outerwear... Toys that can be purchased at a low price in regular stores are selling much worse.
• Furniture: sofas, wardrobes, tables - all this can also be quickly sold on the site.
• Cars: "Avito Auto" has become one of the most visited sections in Last year... By listing your car on this site, you significantly increase your chances of selling your car.
• Outerwear: fur coats, down jackets, warm clothes. The main conditions for the quick sale of such goods are adequate cost and good quality of the thing.

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Even the powers that be do not disdain to buy used items: for example, the former Prime Minister of Australia boasted on his Instagram of buying a refrigerator on the site of commission goods. However, online trading does not always go smoothly - someone can easily get rid of everything unnecessary, while others have a product waiting for a new owner for months. So what's the secret?

We are in site We know exactly how to sell unnecessary items, and today we are sharing with you tips for successful online trading.

Unnecessary things that sell best online

• Electronics, video games and computer products. Game consoles that you have cooled down to, an unnecessary but perfectly functioning phone, video game discs and digital players - this is not a complete list of things that are sure to find buyers.
• Clothes, footwear and accessories. A dress worn only once, shoes that were so beautiful in the store but were uncomfortable in the process, and something that just didn't fit. All these things can be sold and thereby partially compensate for your financial losses.
• Toys and goods for children. Perhaps the most popular type of ad. The reasons are very simple: children grow up so quickly, and young mothers buy so much that most things remain in perfect condition(they didn't even have time to use them). Sell ​​them boldly.
• Furniture and large household appliances. Have you decided to update the interior or maybe buy a new refrigerator? Everything unnecessary can be sold: perhaps someone is looking for furniture for a rented apartment or summer cottage and will gladly buy yours.
• Collectibles. Old books, newspapers, records - what people do not collect! Maybe the porcelain figurines that are gathering dust in your attic will become a real treasure for someone? In any case, you can try to turn antiques into money.
• Services and handmade. Do you bake cakes, embroider or make flowers? Free classifieds sites will help you sell all of your creations.

How do I sell things?

1. Determine the best price

Perhaps the correct assessment of the cost of a product is the most important stage of a sale. Because it is the price that buyers will filter ads and compare your product with similar products from other sellers. And no matter how you describe the merits of your product, no matter what good photos neither did potential customers first look at the price.

Advice:

• Estimate the demand. If there are a lot of similar products, then your business is bad. It is unlikely that it will be possible to sell at a higher price, so you will have to look for a middle ground or generally dump (which you cannot do for the sake of selling).
• Do not set the price higher than 50-60% of the market price. It is unlikely that anyone would want to buy a used (albeit very short-lived) item at the price of a new one.
• Hold an investigation. See what prices your competitors are charging. It is better to conduct reconnaissance on those portals where you, in fact, are going to sell. Determine the best price for yourself, but put yourself in the shoes of the buyer for a second. Think whether you yourself could give the assigned amount for this product or not, and if in doubt, then feel free to reduce the cost.

2. Take good photos

3. Write the correct description

After reading the description, the potential buyer will decide whether to contact you. And here you will have to remember the experience of writing school essays and involve all your literary talent. The description should be short but informative. If you forget to write the characteristics of the product, its size and describe the condition, then expect a flurry of calls, because people are interested in knowing what they are going to buy.

Advice:

• It is not necessary to indicate the reasons for the sale. Few people are interested in the fact that you are moving or that you have a black streak and really need money. This is completely superfluous information.
• Catchy headline. Feel free to use the pro's tricks - a short and bright headline will grab the attention of buyers.
• Format your text. Don't neglect paragraphs, as a well-structured ad is likely to be read to the end.
• Post the same product in different categories. For example, an advertisement for the sale of a DVR can be placed under the headings "Auto", "Photo and Video" and "Security". Accordingly, the chances that your product will be seen and bought will increase.

4. Never put off a product

People who often sell unnecessary things over the Internet are already accustomed to requests to postpone goods until tomorrow, until Monday, until the paycheck. There are many such "before". But think, buyers are so fickle: today they were on fire with the purchase of an exercise bike and asked to postpone it, and tomorrow they have already changed their mind about doing it.

In online sales, time is against you. If there is a person who wants to buy the product immediately, that's great. Sell ​​and do not suffer from remorse about the fact that someone refused to hold the goods.

5. Add bonus

Everyone loves gifts. Marketers have long used this trick to sell less popular products. Free gift or a purchase bonus increases the value of the purchase in the eyes of the buyer. Why not learn from your sales team's invaluable experience?

Advice:

When selling a laptop, offer a USB flash drive or headphones as a gift. If you decide to part with children's clothes, then it will not be superfluous to put a toy or some useful little thing. Be sure to write about this in your ad on the very first lines.

6. Give the buyer the opportunity to bargain

Another secret of marketers: too low a price can alert the buyer. The person who decided to buy, doubts creep in: what if the product is defective or not so good as the seller writes about it?

Advice:

Set a price slightly higher than what you originally planned, and indicate in your ad that you are ready to bargain. The magic phrase "Bargaining is possible" usually attracts thrifty buyers and those who initially did not even think about purchasing this thing. Give in with joy. Bottom line - great mood from all parties to the transaction.

7. Consider the cost of postage

The Internet has united people from different parts of the world - international and long-distance sales and exchange are no longer a rarity. When composing your ad, consider the delivery issue. Who will pay for postage, shipping or courier services? These details need to be negotiated prior to closing to avoid any unpleasant surprises.

Items that cannot be bought off hand

• Digital camera with video recording function. Movie mode heats up the sensor, greatly shortening its lifespan. The wear of this element is very difficult to determine, so it turns out that you are getting a pig in a poke.
• Computer hard drive. A really fragile thing: even a minor blow can affect its performance.
• Bicycle and motorcycle helmets, as well as child car seats. These are things that are literally responsible for life and health, and if used incorrectly in the past, they may not cope with their immediate functions. Don't skimp on security.
• Plasma panels. Phosphorus, which is part of the fluorescent coating of each pixel of a plasma panel, is unfortunately subject to a burn-in effect. A similar disadvantage is inherent in almost all TV technologies, but plasma got more than others.
• Tires and wheels for the car. Buying these goods is dangerous due to the fact that it is simply impossible to find out in what conditions they were used.
• A vacuum cleaner. Vacuum cleaners are high-power household appliances, they are used very often and not always neatly. The most expensive part in them is the motor, which breaks down the very first, and its repair is very expensive.